Kibu Partners with NYU Center for Cybersecurity for First Annual Deepfake Threat Survey

Deepfake Threats to the Enterprise: The First Annual Deepfake Security Threat Survey of Cybersecurity Professionals

Deepfakes are a rapidly evolving threat that organizations must address to effectively manage enterprise risk. Generated using deep learning techniques, synthetic media – images, video, and audio files – can now convincingly imitate real individuals and deceive users across channels. What used to require manual labor and specialized technical expertise can now be created at scale with widely available, inexpensive tools, allowing attackers to generate impersonations of executives, colleagues, vendors, and public figures. Attackers can then deploy them across everyday communication channels such as phone calls, email, messaging platforms, and video conferencing systems.

Kibu partnered with the NYU Center for Cybersecurity to examine how organizations perceive and manage the threats posed by synthetic media. In our first annual Deepfake Threat Survey, we present findings from a survey of 130+ cybersecurity professionals and analyzes the business processes most vulnerable to deepfake exploitation. The survey assesses how organizations perceive the risks posed by audio and visual deepfakes, reports on confirmed and suspected security incidents and financial losses linked to deepfakes in 2025, identifies the business processes most vulnerable to exploitation, and evaluates current defensive and mitigation measures, including employee training, identity verification practices, automated detection tools, governance models, and budget allocation.

Download the 2026 Deepfake Threat Survey →